Advertising and Digital Marketing program aims to provide advertising and digital marketing skills
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Define the terms, concepts, theories, ethics, and legislations of communication and media sciences.
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Explain the fundamentals of scientific research in the fields of communication and media, including its stages of development and implementation.
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Analyze emerging communication and media phenomena and issues.
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Produce marketing advertisements using digital programs and applications.
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Plan, implement, and evaluate marketing advertising campaigns.
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Adhere to professional and ethical standards in the field of advertising and digital marketing.



