Bachelor of Advertising and Digital Marketing

Program Description

Learning Outcomes

Requirements

Program Structure

Scroll Top
  • Home
  • Program
  • Bachelor of Advertising and Digital Marketing
Bachelor of Advertising and Digital Marketing
Institution
Al Ain University
Location
United Arab Emirates
Total Tuition
$ 43137.92
Intakes
September
Application deadline
July
Application Fee
816
Program Description

Advertising and Digital Marketing program aims to provide advertising and digital marketing skills

  • Define the terms, concepts, theories, ethics, and legislations of communication and media sciences.

  • Explain the fundamentals of scientific research in the fields of communication and media, including its stages of development and implementation.

  • Analyze emerging communication and media phenomena and issues.

  • Produce marketing advertisements using digital programs and applications.

  • Plan, implement, and evaluate marketing advertising campaigns.

  • Adhere to professional and ethical standards in the field of advertising and digital marketing.

UAE High School Certificate with appropriate grade, English proficiency (IELTS 5.0 or TOEFL 500 or EmSAT 1100), admission exam

General compulsory and elective requirements + College requirements + Specialization requirements + Practical training

Credit Hours: 123 Credit Hours

Program Overview
Study Format
On-campus
Program Level
Bachelor
Language Of Materials
Arabic
Language Of Teaching
Arabic
Mode
Full-time
Duration By Months
48
To request more information about the program

Contact Admission
Al Ain University
Phone Number
+97137024888
Email
Communication@aau.ac.ae

Follow Top Majors Now