Evolving program preparing students for exciting careers in video production, social media, graphic design, and content creation with hands-on experience.
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Multimedia Communication and Journalism
Institution
The American University in Cairo
Location
Egypt
Total Tuition
$ 88200
Intakes
September
Application deadline
March
Application Fee
50
Program Description
Students enrolled in the multimedia and communication journalism program will:
- Produce multimedia content that effectively conveys journalistic storytelling across different platforms, including print, online, video, audio and social media.
- Understand the ethical, legal and social responsibilities of journalism and communication and apply these principles to their work in an informed and thoughtful way.
- Demonstrate critical thinking skills, including the ability to analyze and interpret complex information, synthesize research and data, and evaluate the quality and impact of different types of media content.
- Work collaboratively with others to produce high-quality and engaging content that meets audience needs and expectations.
- Adapt to a rapidly changing media landscape by incorporating new technologies, emerging media trends and evolving audience behaviors to stay current and relevant in the field.
High school diploma or equivalent, English proficiency test (IELTS/TOEFL), personal essay, two recommendation letters
Core Curriculum (40 credits)
JRMC Core Requirements (18 credits)
JRMC 200/2200 – Introduction to Mass Communication (3 cr.)
JRMC 201/2201 – Media Writing (3 cr.)
JRMC 202/2202 – Multimedia Writing and Production (3 cr.)
JRMC 203/2203 – Mass Media Ethics and Responsibility (3 cr.)
JRMC 000/2208 – Media Literacy in the Digital Age (3 cr.)
JRMC 270/2270 – Online Communication (3 cr.)
MMCJ Concentration Requirements (36 credits)
JRMC 230/2230 – Photography Foundations 1 (3 cr.)
JRMC 000/3303 – Data for Media (3 cr.)
JRMC 312/3312 – Multimedia Journalism Lab: The Caravan (3 cr.)
JRMC 320/3320 – Mass Communication Research (3 cr.)
JRMC 337/3337 – TV Scriptwriting and Production (3 cr.)
JRMC 000/3360 – Introduction to Podcasting (3 cr.)
JRMC 000/3380 – Digital Storytelling (3 cr.)
JRMC 000/3390 – Media Economics (3 cr.)
JRMC 406/4406 – Internship (3 cr.)
JRMC 420/4420 – Media Management (3 cr.)
JRMC 441/4441 – Camera and Editing Workshop (3 cr.)
JRMC 444/4444 – Media Law and Policy (3 cr.)
Capstone Courses (3 credits)
Students are to choose one of the following Capstone courses based on the selection of specialization (3 credits):
JRMC 480/4480 – Multimedia Reporting Capstone (3 cr.)
JRMC 482/4482 – Media Convergence Capstone (3 cr.)
Specialization Requirements (15 credits)
Students are required to choose one of the following specializations.
Communication Specialization Requirements
Choose Five of the following courses:
JRMC 250/2250 – Global Media Systems (3 cr.)
JRMC 000/2280 – Entertainment Media (3 cr.)
JRMC 305/3305 – Introduction to Visual Communication (3 cr.)
JRMC 000/3307 – Sports Media (3 cr.)
JRMC 310/3310 – Public Opinion, Persuasion and Propaganda (3 cr.)
JRMC 339/3339 – Studio Production: AUC TV (3 cr.)
JRMC 402/2205 – Introduction to Arabic Writing and Reporting (3 cr.)
ENTR 000/4503 – Digital Strategy (3 cr.)
Journalism Specialization Requirements
Choose Five of the following courses:
JRMC 305/3305 – Introduction to Visual Communication (3 cr.)
JRMC 330/3330 – Photojournalism and Documentary Practices (3 cr.)
JRMC 333/3333 – Research for Journalists (3 cr.)
JRMC 339/3339 – Studio Production: AUC TV (3 cr.)
JRMC 402/2205 – Introduction to Arabic Writing and Reporting (3 cr.)
JRMC 403/4403 – Feature and Magazine Writing (3 cr.)
JRMC 412/4412 – Newsroom Editing and Management (3 cr.)
JRMC 460/4460 – Audio Production (3 cr.)
General Electives (8 credits)
Program Overview
Study Format
On-campus
Program Level
Bachelor
Language Of Materials
English
Language Of Teaching
English
Mode
Full time
Duration By Months
48
To request more information about the program
Contact Admission
The American University in Cairo
Phone Number
+20226151000


